Jobs in Digital Industry

Job Descriptions in Online Industry

Digital Era comes with new job titles and description.. 

It is a bit problematic to define what we do as digital marketing geek, how we do and what for. You even can’t understand the content of work  from the title of job. Let’s try to briefly look digital occupations and job descriptions. Get Paid To Mess Around On Facebook is that so?

Job Description of Social Media Expert

To increase the number of followers in social networks (such as Facebook, Twitter, Linkedin, etc.) find the ways and strategies to do so.

To create new social media accounts and also manage campaigns and prepare proper reports&analysis.

The user behavior analysis of social trends and determination, to be followed,

Opponent or target similar brands in the sector, especially abroad, social media monitoring activities,

Social networks from the wishes, complaints and claims management process control is required.

Content Management to the page content supplied by fans over.

Which is one of Turkey’s leading internet sites are doing consultant for clients looking for SOCIAL MEDIA SPECIALIST.

The creation of social media accounts, and existing ones where necessary the creation of stratejlerinin content management and reporting of campaigns that

Job Description of Search Engine Specialist

Must have knowledge of Google Adwords, Yahoo Search Marketing and MSN AdCenter.

Ability to perform research, analyze websites, document changes, and make decisions

regarding optimization approach.

Fluency in search marketing tools and platforms such as; SEOMoz, SearchMetrics, BrightEdge, Google Analytics, Omniture/Adobe SiteCatalyst, Webmaster Tools and standard Microsoft Office Applications.  Experience with Eloqua a plus.

Must have a strong understanding of SEM, SEO, Analytics and overall Digital Marketing best practices including methods and metrics for analysis. Understanding of search engine properties, behaviors, and opportunities as it relates to organic and paid search results on the major search engines.

Comfortable interacting with C-level executives.

Job Description of Web Analytics / Business Intellegince Expert

Experience of working with analytical software in web analytic tools such as Google Analytics.
How to set up web analytics tools, that should be defined to be at least an idea.

Deliver online customer analyses, such as: Customer Segmentation, Retention Analysis, Lifetime Value Analysis

Understand online strategy and how it relates to  multi channel online  marketing areas (PPC, search, social, mobile )

Excellent knowledge in the use of analytics tools and the ability to create advanced reporting mechanisms to capture data

Produce real-time, daily and weekly campaign performance reporting. Presentation of key data and conclusions to management

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